Guestline and IHF launch workshops on distribution and booking strategies
Managing distribution to maximise each market segment
Mullingar Park Hotel (29th May) and Ashling Hotel Dublin (30th May), Ireland - 10am – 1pm.
Guestline, the global leader in hotel cloud property management, distribution and digital marketing solutions, together with the Irish Hotels Federation (IHF), are set to host two informative workshops on maximising bookings and boosting revenue, at Mullingar Park Hotel and Ashling Hotel Dublin.
The morning will comprise of educational presentations by top Guestline experts including Peter Fitzgerald, Director of Market Development, Chris Jones, Product Manager and Clio O’Gara, Country Manager for Guestline Ireland. The team will be reviewing the main distribution and booking challenges hotels face and presenting top tips and tools on how to resolve them to ensure you are getting your fair share of each market segment.
In a competitive market place and with so much evolution, the workshops will help hoteliers decipher what could work effectively for your hotel and how the latest trends e.g. check-in/check-out advancements, online booking platforms, new payment and distribution technology etc. can be implemented to your advantage.
The presentations will be followed by a hands-on workshop where hoteliers will review best practices and top tips to manage the balance between OTAs and direct business to ensure maximum visibility and revenue.
How to register: To register your attendance and for queries, please contact Kevin Mulvany from the IHF at marketing@ihf.ie
Clio O' Gara, Country Manager, Guestline Ireland added ‘Understanding how to acquire more guests, improve the guest experience and promote differentiation is vital – now is the time to invest in new technologies or try new strategies. These will be hands-on educational workshops that will show hoteliers how the right mix of channels, technology solutions and partnerships can drive online bookings and revenue, boost ROI and enhance the guest experience. We look forward to seeing you there!’
Delegates will to go away with tips on how to improve their business and drive bookings. The workshops will be ideal for future-focused hoteliers responsible for operations, sales, marketing, revenue and distribution.
Mullingar Park Hotel (29th May) 10am – 1pm
Ashling Hotel Dublin (30th May) 10am – 1pm
See below for an overview of the Guestline speakers:
Peter Fitzgerald - Director of Market Development
With vast international experience across hospitality related inventory throughout Europe, Asia and America, Peter has a strong background working with Pegasus, Utell and Fastbooking and extensive knowledge of the technology landscape for consumers, OTAs, GDS users etc.
Chris Jones - Product Manager, Guest Experience Platform
With diverse experience of the industry from operations, marketing, revenue and guest perspective, Chris’ expertise stems from his 15+ years background in hospitality marketing, digital and offline.
Clio O' Gara - Country Manager, Guestline Ireland:
Clio is a recognised expert within the Irish hospitality industry with unrivalled connections and extensive knowledge of the sector. As a hotel professional, she has experience in the creation and marketing of hotel brands and is an expert in delivering technology solutions to enhance the guest experience in a fast-changing marketplace