Your guests have changed, and the way they make decisions has changed too

How to attract more direct guests

You can no longer rely on the same guests returning year after year or new ones finding your advert in a magazine. Holiday planning and booking is more impulsive and has moved online, and you need to be there too.

In this eBook, we explain your new types of guests and their travel habits. We’ll look at the way travellers book trips online, what you can do to attract them at the different stages of their buying journey, and how to persuade them to book direct. Finally, we’ll share five steps that all hotels should take in order to survive and thrive in this ever evolving digital world.

Ready to start attracting more direct guests, increasing your profits and spending your marketing budget wisely?

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