- 7th July 2019
Guestline and Cendyn announce enhanced connectivity relationship
This evolution of expectations has meant that hotels must up their game when it comes to providing the best possible experience for every guest. Guestline, the global hospitality software business, and Cendyn, the world’s leading hotel CRM technology platform, are happy to announce that their enhanced connectivity between both platforms will enable hotels to provide a seamless, personalized experience for each guest whilst providing the hotelier with a central version of truth for every guest.
Cendyn’s Guestfolio CRM is a cloud-based CRM tool that provides hoteliers with unmatched insights for personalization. With this integration to Guestline’s Rezlynx PMS, hoteliers will have access to enhanced guest profiles, highly targeted multi-channel communications and automation, and robust analytics that are designed to increase engagement and loyalty for new and returning guests.
One of the most important integrations in the hotel technology suite is a tight relationship between the PMS and CRM. By connecting data in these two systems and providing a central, master guest profile for every guest within the CRM, hotels can create memorable guest experiences at every digital touchpoint.
“Our relationship with Guestline is a testament to the ongoing commitment we have to partnering with leaders in the industry” said CEO & President, Charles Deyo. “We look forward to bringing this seamless integration and the enhanced capabilities that come with it to our Guestline customers.”
Kristof Roemer, Managing Director of Guestline GmbH, added ‘Our clients have a vision for a better guest experience, improved operations and higher margins. This partnership with Cendyn will not only enhance our offering to them but will give hoteliers in-depth, valuable access to robust data to help them engage with guests and enhance their experience.’
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